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Specialty Lines:
Good outlook for prize promotions
Rebounding marketing budgets fuel interest in
promotion activities.
Marketing:
Caring about care providers
Demographics point to growing opportunities in
the senior care market.
Technology:
Keep in touch!
Relational SalesPro offers automated marketing communicatio
to warm up prospects, foster client loyalty, & generate referrals..
Benefits Agency:
Bramlett Agency strikes oil in the benefits field
New niche becomes company's "savior".
Other Feature Stories:
It's good when a plan comes together
Safety National measures its progress in the large
deductible general liability/auto liability market.
Insurance for senior living
Claims-made to occurrence: Make the move now.
Changing the game in benefits
Engaging employees helps control health care costs.
Blue skies and smooth sailing
Fair weather forecast for marine and aviation
business bodes well for agents, insurers.
RIMS' new president's view of the future
Clark emphasizes both traditional initiatives and new directions.
RIMS: A growing commitment to ERM
Helping risk practitioners with practical applications.
Global risk 2011: Help for a desperate world
Reports from the World Economic Forum are a
starting point for addressing macro risk.
Real estate on the rebound
Specialty programs drive growth in niche markets.
A profit center for agencies
An agency-owned premium finance unit boosts value and retention.
COLUMNS
Winning Strategies—Do you have what it takes to grow?
By Roger Sitkins
Customer Service Focus—Building lifelong CSR-client relationships
By Bethany Chiasson, CISR
Risk Managers' Forum—Risky business
By Patti MalottS
Internet Marketing—Solid SEO strategies
By John Boudreau
The Innovative Workplace—Stay focused on the positive
By Don Phin
Enterprise Risk Management—Establishing the value proposition
By Michael J. Moody, MBA, ARM
Public Policy Analysis & Opinion—New ethics rules place a hitch in the revolving door
By Kevin P. Hennosy
Beyond Insurance—The buyer's decision: Logic or emotion?
By Scott Addis
DEPARTMENTS
Court Decisions
Centuries of Rough Notes (PDF)
Rough Notes Staff
Reprints
ADVERTISERS INDEX & PRODUCTS PAGE (PDF)
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