Tag: marketing

Insurance Marketing & Communications Association research finds that marketers struggle between tactics and strategic needs By Peter van Aartrijk A ...

New clients deserve the same onboarding courtesies that new employees enjoy ew clients deserve onboarding attention so that expectations are ...

How Agents Can Place Tough-To-Write Accounts Moving complex accounts from “unplaceable” to placed using the right strategy By Kayte Haney ...

Finding value in pursuing emerging niche markets and tech-forward strategies By Anurag Shah The past several years have brought opportunities ...

Guiding clients past the risk pitfalls By Mark Wooditch Los Angeles is still recovering from January’s massive wildfires that destroyed ...