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Tag "marketing"

MARKETING AUTOMATION

    MARKETING AUTOMATION

TECHNOLOGY MARKETING AUTOMATION Five tips to optimize your tech and grow your benefits business By Matthew Davis It’s no secret that the way companies market to consumers is changing. “Changing

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LOOKING AHEAD TO 2021: DRIVING SALES IN UNCERTAIN TIMES

    LOOKING AHEAD TO 2021: DRIVING SALES IN UNCERTAIN TIMES

LOOKING AHEAD TO 2021: DRIVING SALES IN UNCERTAIN TIMES Three ways agencies can market efficiently and smartly By Jeff Holmes For many independent agents, the year 2020 brought dramatic change

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MAKING SPECIALTY MARKETS SHINE

    MAKING SPECIALTY MARKETS SHINE

MAKING SPECIALTY MARKETS SHINE Persistence and partnership drive new opportunity for agents and brokers By Lori Widmer George Nordhaus has

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RETHINK INSURANCE MARKETING

    RETHINK INSURANCE MARKETING

RETHINK INSURANCE MARKETING Our industry needs transformational leaders—not just transactional ones By Peter van Aartrijk “We don’t need marketing. This

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STREAMLINED MARKETING

    STREAMLINED MARKETING

TechKnowFile By Laureen Mathon STREAMLINED MARKETING How technology can boost submission efficiency, even in a pandemic As the pandemic continues

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