Tactical Tech By Chris Paradiso FOCUSING IN ON VIDEO How to effectively market your business in a post-pandemic world Unless you’re FedEx or Amazon, there’s a pretty good chance the pandemic has or could have impacted your business in a less-than-positive way. Whether you provide services online or in person, I trust you were able to quickly adapt your agency’s brand to respond to a more digital and socially distant
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TechKnowFile By Sheri Bruner and Jessica Nolan DIGITALIZING THE APPLICATION AND RENEWAL PROCESS Attention to detail (early and often) and a focused process can help boost adoption and positive results The biggest complaint from clients is about the sheer amount of information that’s being requested in conjunction with repetitive questions across multiple carrier applications. This process is frustrating and time consuming, and insurance agencies and brokerages are increasingly turning to
Technology RISK MANAGEMENT TECHNOLOGY Tools for monitoring and managing risk becoming integral to insurance sales By Joseph S. Harrington, CPCU Among the strongest trends in insurance marketing is the growing practice of including risk management technologies as part of an insurance program. By now, the general public is well aware of how vehicle telematics—using sensors built into or plugged into cars and trucks—can record and communicate to an insurer how
THE HIGH-TECH FLEET SAFETY BOOST Telematics and analytics for the transportation industry is an all-inclusive solution, involving everyone from the telematics firm to the insurer By Lori Widmer The old days of fleet safety program management are over. Thanks to telematics, an entire industry lifecycle has been established around driver behavior and, more important, improved safety and loss exposure. From dashcams and devices that measure braking, speed, and turning to
Exceeding education IRMI and WebCE offer a uniquely different training experience By Christopher W. Cook One year in high school, I had a history teacher who would call us to his desk individually at mid-term to share our ongoing semester grades. He announced out loud when someone who was approaching currently had an A. I was one of two students in that category. Why were so many students struggling to
